Level-5 and International advertising and public relations company Dentsu formed a new subsidiary that will aim to spread their content to game and anime fans around the world.
Nintendo set November 6 as the release date for Yo-kai Watch, the first game in Level-5’s mega popular monster catching game which reimagines Japanese folklore spirits.
The success of Level 5’s Pokémon-like franchise has led to several collaborations and most recently the series is being used to promote Japanese tourism in Hawaii.
