Takara Tomy made an actual Mario Kart toy. The Choro Q Hybrid! Mario Kart Wii Vs. series has cars, a racetrack, and a system where you can use items during the race.
Capcom adding to the plethora of Monster Hunter goods made a Monster Hunter calendar. This isn’t a paper calendar with pictures of dancing Felynes, it’s a treasure chest calendar.
Suntory upped the amount of royal jelly and caffeine for the Final Fantasy XIII Elixir soft drink. A one-day supply of thiamine and B6 were also added to relieve fatigue.
Consumer video games is the main source of revenue for Atlus. OK, sticker machines too. Like many Japanese publishers, Atlus is also dabbling with character goods by turning Personas into plushies.